Marketing with Video is Easy and Effective

20April 2015

Let’s cut right to the chase. Marketing with video is effective. And it’s not expensive.

Your videos don’t need to be fancy and high-production in order to be effective.  Keeping it simple is best.

If you’re not sure what to say in your marketing videos, ask yourself these questions.

  • What is your product?
  • For whom is your product or service intended?
  • How will your product or service directly benefit your customer?

Throw in some personality, or share a personal story about the product/service. When people see the real you, it’s easier to engage.  Video will increase the conversions on your website, and you can multi-purpose the content by using it on all your social media outlets.  Video will more likely be shared than its written counterpart, so video blogging is a good thing.  There are so many advantages to using video, we can’t even list them all here. The only question is – are you using video yet, and if not, why not? Call Social Karma Marketing to talk about how to get started.

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